about the founder

A brand marketing expert with 6+ years of experience executing experiential events, 9-figure influencer marketing campaigns, social media, and strategic partnerships. Rachel has executed high level creative marketing campaigns for notable brands such as Alo Yoga, Liquid IV, Vita Coco, Beekeeper's Naturals, Brother's Bond Bourbon, Netflix, Erewhon, Bloom Nutrition, NFL, and more.

Some of her greatest accomplishments in previous roles include:

  • Building out the internal events department for Bloom Nutrition as their Head of Events and executing nine events from concept to completion

  • Restructuring Vita Coco's national field marketing + experiential department and resolved all pain points the team was facing

  • Ideating + executing the on-site Liquid IV Hydration Saloon activation at Stagecoach 2022

Let’s connect

@rachmakena

rachel-m-nelson

Previous Experience