Surf Lodge x Cosmic Bliss's Hailey Bieber Strawberry Glaze

Client: Cosmic Bliss
Services: Brand Partnerships, Content Creation

In partnership of Surf Lodge’s 4th of July activation, BOOKED & BUSY executed the Cosmic Bliss ice cream cart from July 2nd - July 7th. The activation partnered with REVOLVE for their beach takeover and Nylon for their Nylon Nights event. Top tier talent and celebrities such as Tinx, Alix Earle, Diplo, Natasha Bedingfield, Lil Yachty, Remi Bader, John Summit, and
more were in attendance.

BOOKED & BUSY hired and trained brand ambassadors to serve scoops of the Hailey Bieber Strawberry Glaze ice cream to thousands of attendees. In addition to brand ambassadors, BOOKED & BUSY facilitated the partnership between Surf Lodge and Cosmic Bliss, as well as managed onsite from production to strike.

2K Samples | 100% of goal distributed

$15K Activation Cost

6 Activation Days

3 Brand Partners | REVOLVE, Nylon, Cosmic Bliss